Purane Pink Din with Nykaa

Nykaa’s Hot Pink campaign

• Nykaa is one of the leading fashion e-commerce brand in India. It has millions of customers in the country.
• With its increasing popularity in the country. Its Hot Pink Sale is one of the biggest fashion sale in India.
• In the recent campaign of Hot Pink Sale, many stars from the 90s will be visible in its advertisement like Zayed Khan, Mallika Sherawat, Pooja Bedi and Amrita Rao.

Nykaa’s customer base in India

• Its main target is to focus on the young customer base of the country who are keenly interested in fashion and lifestyle.
• While focusing on the Genz with bringing new trends and designs. Nykaa becomes a great option for all the people who are willing to pay that price for fast fashion in India.
• Nykaa has always been the epicentre of luxurious brands and exquisite articles in the fashion e-commerce industry.

Editor’s Note